Blog Action Day: Design of Charity Websites

Today it’s blog action day. A day where we, bloggers, can start a worldwide conversation about poverty. WE can change the world. My contribution to this conversation is a review of the websites of the best charities fighting against hunger and poverty (according to the American Institute of Philantrophy). Let’s see if the excellent charities have excellent websites too.

Donate Now Buttons

The website should be one of the places where visitors can easily donate to the charities. So there should be a “donate now”-button somewhere on the homepage. Obvious, but not too obtrusive. Some designs have the buttons inside the menu, making them to stand out by giving them another colour. Other sites have the buttons under the first paragraph, or somewhere in the side bar. Every way is good. As long as the buttons stand out and call for action.

care-org

freedom-from-hungeroxfam-america

wolrdconcern

Flash for showing Photographs

A lot of flash is used in charity websites. For showing the photographs Flash is indeed a good choice and I saw some nice examples in the websites I reviewed. I think photographs really work when it comes to generating sympathy for the people that need to be helped. Using nice photographs in the webdesign is therefore a good choice and a good presentation with flash makes it even better.

unicefaccion

worldcare

Conclusion

The average website of a charity organisation is really good. These organisations spend a lot of time on good websites, which is also expactable, because the internet is so popular nowadays, that a lot of money can be gain with good use of it.

Let this blogging action day be a day to start the conversation about poverty and do something about it!


COMMENTS (1) / ADD YOUR OWN COMMENT

Whilst there are many excellent charity websites, most are nowhere near as good as the examples you give. Smaller charities in particular struggle to produce good websites.

By Jason King on April 27th, 2009 at 6:48 am

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